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diff --git a/content-org/blog.org b/content-org/blog.org index d0e78fd..d72bbdc 100644 --- a/content-org/blog.org +++ b/content-org/blog.org @@ -8,13 +8,79 @@ #+HUGO_SECTION: blog -* 2024 [70/71] :@blog: +* 2024 [71/73] :@blog: +** TODO Disenshittify or die! :PROPERTIES: -:EXPORT_HUGO_SECTION: blog/2024 -:EXPORT_HUGO_CUSTOM_FRONT_MATTER+: :image_dir "blog/images" :image_max_width 600 -:EXPORT_HUGO_PAIRED_SHORTCODES: image yt +:EXPORT_FILE_NAME: desenshittify-or-die +:EXPORT_HUGO_CUSTOM_FRONT_MATTER+: :abstract Another classic from Cory Doctorow :END: +It may seem that Cory Doctorow is giving the same talk over and over again, and most likely it the case. +But nothing changes, therefore it's up to us. +He can say it until something changes and I'll listen to him over and over again. + +#+attr_shortcode: 4EmstuO0Em8 +#+begin_yt +DEF CON 32 - Disenshittify or die! How hackers can seize the means of computation - Cory Doctorow +#+end_yt + + +** DONE A million Googles +CLOSED: [2024-09-24 Tue 20:13] +:PROPERTIES: +:EXPORT_FILE_NAME: a-million-googles +:EXPORT_HUGO_CUSTOM_FRONT_MATTER+: :abstract You can't outgoogle a Google +:EXPORT_HUGO_CUSTOM_FRONT_MATTER+: :listening Kamasi Washington - Fearless Movement +:EXPORT_HUGO_CUSTOM_FRONT_MATTER+: :listening_bcamp https://kamasiwashington.bandcamp.com/album/fearless-movement +:EXPORT_HUGO_CUSTOM_FRONT_MATTER+: :listening_img kamasi-washington-fearless.jpg +:END: + +I have left the Google Search Engine a few months ago - first for Duck Duck Go, and now for Kagi[fn:louis]. +The field is very potent now - we've dozens of different engines. +Sadly, they all follow the same formula which has been already perfected by Google. +You type what you are looking for, some magic happens, algorithms are algorithming, databases are databasing and boom. +You get results. +This is what Google was great at some 20 years ago, but sucks now. + +But why? +The simple answer seems to be "enshiftification". +They replaced their technical founders with some random seller of opium - be it ads, server space, or (more recently) GenAI. +And yes, Google got progressively worse in a relatively short time span. +Yet, no one comes close to Google in its prime time. + +The web has changed. +All the principles that made Google great were discovered, analysed and weaponised against the search engine. +"SEO" is what make the web worse because your clients/users/whatever are not your visitors, but the Algorithm. +With each following round, Google's engineers would try to adjust to the status quo, but the SEO crowd would win again. +Sooner of later, the Search Algorithm would fail, and it would again be used against the poor bloke searching for the best printer out there. + +It's not that Pichai came and decided to make the search useless. +His money-chasing decisions made it worse, but even without his interference, the results would get worse. +Google had the best engineers out there, and they were destined to fail. +What makes you think that *you* will win this battle? + +I am in full support for new search engines. +There is nothing worse than a monopoly, even if that monopoly would be effective. +But I don't believe that simply trying to outgoogle a Google is the way to go. +We need a new paradigm. + +Kagi proposed something new with manual boosting of websites and "lenses", but it's not enough to become amazing. +It's better, but not great. +It's still only trying to add a quad damage to an Algorithm. +The only reason that SEOholes are not winning against Kagi is that Kagi is invisible. +Too small for them to care. +The web they create is still enshittifieed, but it's done against Google. +Is this an accept table solution? +Well, they may have crapped the carpet, but not in my bedroom! + +We *deserve* a better web. +We can even call it Web3 (as no one remembers that Web3 was to be about crypto), but it needs fresh ideas. +Simply walking the same old paths, just with a funny walk, is not enough. +And no, GenAi is not an answer, unless the question is the reason of our destruction. +Death to the omnipotent algorithm! + +[fn:louis] Thanks, Louis! + ** DONE We have failed computer journalism CLOSED: [2024-09-23 Mon 22:45] :PROPERTIES: |