{{ $section := "some other site" }}

{{ if eq .Section "cool-emacs" }}
  {{ $section = "Cool Emacs" }}
{{ else if eq .Section "brain-rot" }}
  {{ $section = "Brain Rots" }}
{{ else if eq .Section "unix-history" }}
  {{ $section = "Unix History" }}
{{ else if eq .Section "star-trek" }}
  {{ $section = "Notes on Star Trek" }}
{{ else if eq .Section "bsd" }}
  {{ $section = "Guide to BSD" }}
{{ end }}

I published <a href="{{ .Permalink }}">"{{ .Title }}"</a> on {{ $section }}